by artvarkcreative@gmail.com | Aug 20, 2017 | Branding, Logo, Print
Refresh a tired brand with simple, bold style. Challenge: The old logo design for this salon was stiff and outdated, but it had enough brand equity with customers that it only needed a refresh. Idea: Incorporating the soft corners of the wordmark into the rest of the...
by artvarkcreative@gmail.com | Aug 14, 2017 | Branding, Logo
Retro design brings the party spirit. Challenge: Inspire creatives to celebrate each other’s work at the annual American Advertising Federation Awards Gala for the Columbia, SC chapter. Idea: Saved by the Bell mixed withThe Fresh Prince of Bel-Air mixed with...
by artvarkcreative@gmail.com | Aug 14, 2017 | Branding, Logo
Grumpy ogres inspire joyful game design. Challenge: A game app in development, RPGtown needed high-concept mockups for pitch day at Startup Weekend Columbia, SC 2016. Idea: The frowning ogre character came first, suggesting the idea that we pitch the lively characters...
by artvarkcreative@gmail.com | Jun 12, 2017 | Branding, InfoGraphic, Logo, Print
Good causes deserve great design. Challenge: The SC Commission for Minority Affairs wanted a fresh, current design that would engage agencies from around the state to attend their Working Together Works poverty summit. Idea: The brand invites viewers to engage with...
by artvarkcreative@gmail.com | Feb 17, 2017 | Branding, Logo
Build client confidence with an updated design. Challenge: Forensic Science Network needed to communicate their cutting-edge toxicology experience. Idea: In this complete redesign, the new FSN logo embraced the motifs of molecular formulae so important to the...
by artvarkcreative@gmail.com | Jan 31, 2017 | Branding, InfoGraphic
Basic shapes explain a complex process. Challenge: Tech companies like TCUBE Solutions need simple ways to explain what they do for customers. Idea: Use stories and simple human forms to communicate often-sterile technology concepts. This project was part of a...
